“Every message that people receive is filtered through the messenger who delivers it.”

“Las personas no quieren ser manejadas. Quieren ser dirigidas. ¿Alguien ha oído de un administrador mundial? De un líder mundial, sí. De un líder educativo, sí. De un líder político, religioso, explorador, comunitario, laboral, empresarial. Sí, ellos dirigen, no administran. La zanahoria siempre logra más que el látigo. Pregúntele a su caballo. Usted puede dirigir su caballo hacia donde hay agua, pero no puede obligarlo a beberla. Si usted quiere manejar a alguien, manéjese a usted mismo. Haga eso bien y estará listo para dejar de manejar y comenzar a dirigir.”

“Children now log about twenty-two thousand hours watching television by age nineteen, more than twice the time spent in school

“Focus on your faith and feed it. The more energy and time you give it, the stronger it becomes. And anytime you feel afraid of doing something but go ahead and do it anyway, you will be reprogramming your attitude. When you feel fear, it will mean “go” instead of “stop,” and “fight harder” instead of “give up.” 

“I’ve learned that if you want people to be impressed, you can talk about your successes; but if you want people to identify with you, it’s better to talk about your failures.”

“what gets rewarded gets done. If you praise and honor the people who epitomize the values of the team, those values get embraced and upheld by other members of the team. There is no better reinforcement.”

“There comes a special moment in everyone’s life, a moment for which that person was born.… When he seizes it… it is his finest hour.”

“Sometimes our light goes out but is blown into flame by another human being. Each of us owes deepest thanks to those who have rekindled this light.”

“Most people want to feel a part of the experience,”

“Several years ago Dr. Maxwell Maltz’s book, Psycho-Cybernetics, was one of the most popular books on the market. Dr. Maltz was a plastic surgeon who often took disfigured faces and made them more attractive. He observed that in every case, the patient’s self-image rose with his and her physical improvement. In addition to being a successful surgeon, Dr. Maltz was a great psychologist who understood human nature. A wealthy woman was greatly concerned about her son, and she came to Dr. Maltz for advice. She had hoped that the son would assume the family business following her husband’s death, but when the son came of age, he refused to assume that responsibility and chose to enter an entirely different field. She thought Dr. Maltz could help convince the boy that he was making a grave error. The doctor agreed to see him, and he probed into the reasons for the young man’s decision. The son explained, “I would have loved to take over the family business, but you don’t understand the relationship I had with my father. He was a driven man who came up the hard way. His objective was to teach me self-reliance, but he made a drastic mistake. He tried to teach me that principle in a negative way. He thought the best way to teach me self-reliance was to never encourage or praise me. He wanted me to be tough and independent. Every day we played catch in the yard. The object was for me to catch the ball ten straight times. I would catch that ball eight or nine times, but always on that tenth throw he would do everything possible to make me miss it. He would throw it on the ground or over my head but always so I had no chance of catching it.” The young man paused for a moment and then said, “He never let me catch the tenth ball—never! And I guess that’s why I have to get away from his business; I want to catch that tenth ball!”

“Give to others? Why? I have needs too” 

“Not realizing what you want is a problem of knowledge. Not pursuing what you want is a problem of motivation. Not achieving what you want is a problem of persistence.”

“If you don’t realize that you have genuine value and that you are worth investing in, then you will never put in the time and effort needed to grow to your potential.”

“Are we quick to respond to others’ needs? Do we run from problems or face them? Do we talk more about bad news or good news? Do we give people the benefit of the doubt, or do we assume the worst?

“Nobody wants to be sold, but everyone wants to be helped.”