“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

― John C. Maxwell

“Whom to Invite to Your Table As you bring people to your table to share ideas, be selective about whom you pick. Choose people who Understand the value of questions Desire the success of others Add value to others’ thoughts Are not threatened by others’ strengths Can emotionally handle quick changes in the conversation Understand their place of value at the table Bring out the best thinking in the people around them Have experienced success in the area under discussion Leave the table with a “we” attitude, not a “me” attitude”

― John C. Maxwell

“People who do not believe in themselves have trouble believing in others.”

― John C. Maxwell

“A person who knows how may always have a job, but the person who knows why will always be his boss.”

― John C. Maxwell

“Recently I took my daughter Elizabeth out to a restaurant for lunch. The waitress, whose job it was to take care of people, made us feel that we were really inconveniencing her. She was grumpy, negative, and unhelpful. All of her customers were aware of the fact that she was having a bad day. Elizabeth looked up at me and said, “Dad, she’s a grump, isn’t she?” I could only agree with a look of disdain. Halfway through our experience I tried to change this woman’s negative attitude. Pulling out a $10 bill, I said, “Could you do me a favor? I’d like some change for this $10 bill because I want to give you a good tip today.” She looked at me, did a double take, and then ran to the cash register. After changing the money, she spent the next fifteen minutes hovering over us. I thanked her for her service, told her how important and helpful she was, and left a good tip. As we left, Elizabeth said, “Daddy, did you see how that lady changed?” Seizing this golden opportunity, I said, “Elizabeth, if you want people to act right toward you, you act right toward them. And many times you’ll change them.”

― John C. Maxwell

“You cannot separate your identity from your perspective. All that you are and every experience you’ve had color how you see things. It is your lens.”

― John C. Maxwell

“Hold fast to dreams for when dreams go, Life is a barren field frozen with snow.”

― John C. Maxwell

“A dream requires a partner: commitment.”

― John C. Maxwell

“Forty-two percent of college graduates never read a book after college.”

― John C. Maxwell

“Thomas Jefferson said, “It’s wonderful how much can be done if we are always working.”

― John C. Maxwell

“An infant is born with a clenched fist; a man dies with an open hand. Life has a way of prying free the things we think are so important.”

― John C. Maxwell

“anyone can steer the ship, but it takes a leader to chart the course. Leaders who are good navigators are capable of taking their people just about anywhere.”

― John C. Maxwell

“Success is . . . knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.”

― John C. Maxwell

“The younger you are, the more likely you will give your attention to many things. That’s good because if you’re young you’re still getting to know yourself, your strengths and weaknesses. If you focus your thinking on only one thing and your aspirations change, then you’ve wasted your best mental energy. As you get older and more experienced, the need to focus becomes more critical. The farther and higher you go, the more focused you can be—and need to be.”

― John C. Maxwell

“If you are willing to change your thinking, you can change your feelings.”

― John C. Maxwell


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