“The first key to greatness,” Socrates reminds us, “is to be in reality what we appear to be.”

John C. Maxwell

“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“Believe while others are doubting. Plan while others are playing. Study while others are sleeping. Decide while others are delaying. Prepare while others are daydreaming. Begin while others are procrastinating. Work while others are wishing. Save while others are wasting. Listen while others are talking. Smile while others are frowning. Commend while others are criticizing. Persist while others are quitting.”

John C. Maxwell

“Tell them how much you appreciate them.”

John C. Maxwell

“People who do not believe in themselves have trouble believing in others.”

John C. Maxwell

“People don’t care how much you know until they know how much you care.”

John C. Maxwell

“leadership is really more art than science.”

John C. Maxwell

“there is no future in any job. The future lies in the man who holds the job.”

John C. Maxwell

“Exercise, lose weight, test your blood sugar, or whatever. Do it without motivation and then guess what. After you start doing the thing, that’s when the motivation comes and makes it easy for you to keep on doing”

John C. Maxwell

“you should not be led by popular opinion;” 

John C. Maxwell

“The effectiveness of your work will never rise above your ability to lead and influence others. You cannot produce consistently on a level higher than your leadership. In other words, your leadership skills determine the level of your success-and the success of those who work around you.”

John C. Maxwell

“Henry David Thoreau wrote, “One is not born into the world to do everything, but to do something.”

John C. Maxwell

“Your attitude is like the minds paintbrush. It can paint everything in bright, vibrant colors-creating a masterspiece.”

John C. Maxwell

“Errors become mistakes when we perceive them and respond to them incorrectly. Mistakes become failures when we continually respond to them incorrectly.”

John C. Maxwell

“It’s a simple thing to offer encouragement, but it can have a tremendous effect on someone’s life.”

John C. Maxwell


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