“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“If you wait until you feel like doing something, you will likely never accomplish it.”

John C. Maxwell

“Vision isn’t enough—it must be combined with venture. It is not enough to stare up the steps; we must step up the stairs.”

John C. Maxwell

“People like people who like them.”

John C. Maxwell

“In ancient China the people wanted security against the barbaric hordes to the north, so they built the great wall. It was so high they believed no one could climb over it and so thick nothing could break it down. They settled back to enjoy their security. During the first hundred years of the wall’s existence, China was invaded three times. Not once did the barbaric hordes break down the wall or climb over it. Each time they bribed a gatekeeper and then marched right through the gates. The Chinese were so busy relying on the walls of stone that they forgot to teach integrity to their children.”

John C. Maxwell

“I have to live with myself, and so I want to be fit for myself to know, I want to be able, as days go by, Always to look myself straight in the eye; I don’t want to stand, with the setting sun, And hate myself for things I have done. I don’t want to keep on a closet shelf A lot of secrets about myself, And fool myself, as I come and go, Into thinking that nobody else will know The kind of man I really am; I don’t want to dress up myself in sham. I want to go out with my head erect, I want to deserve all men’s respect; But here in the struggle for fame and pelf I want to be able to like myself. I don’t want to look at myself and know That I’m bluster and bluff and empty show. I can never hide myself from me; I see what others may never see; I know what others may never know, I never can fool myself, and so, Whatever happens, I want to be Self-respecting and conscience free.”

John C. Maxwell

“If you’re going to grow, you have to be intentional.” —Curt Kampmeier”

John C. Maxwell

“People don't care how much you know until they know how much you care.”

John C. Maxwell

“Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity.”

John C. Maxwell

“Mark Twain said, “We should be careful to get out of an experience all the wisdom that is in it—not like the cat that sits down on a hot stove lid. She will never sit down on a hot stove lid again—and that is well; but also she will never sit down on a cold one anymore.”

John C. Maxwell

“The bottom line in leadership isn't how far we advance ourselves but how far we advance others.”

John C. Maxwell

“An intentional life embraces only the things that will add to the mission of significance.”

John C. Maxwell

“Those who lack humility are dogmatic and egotistical. That masks a deep sense of insecurity.”

John C. Maxwell

“Cuando su mentalidad es dar más de lo que toma, lo fuerza a pensar más en los demás que en usted mismo.”

John C. Maxwell

“Four Unpardonable Sins of a Communicator”: being unprepared, uncommitted, uninteresting, or uncomfortable.”

John C. Maxwell


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