“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

― Brian Tracy

“The foundation of self-confidence, the basis of boldness and self-assertion, is a deep inner trust, based on living a life of perfect integrity, and disciplining yourself to live consistent with your highest values in every situation.”

― Brian Tracy

“Rule: It is the quality of time at work that counts and the quantity of time at home that matters.”

― Brian Tracy

“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”

― Brian Tracy

“To earn more, you must learn more.”

― Brian Tracy

“The great thing in this world is not so much where we stand, as in what direction we are moving.”

― Brian Tracy

“Truthfulness is the main element of character.”

― Brian Tracy

“There is an old saying that "by the yard it's hard; but inch by inch, anything's a cinch!”

― Brian Tracy

“Your most valuable asset can be your willingness to persist longer than anyone else.”

― Brian Tracy

“You'll always get out of life what you put in-and you control what you put in.”

― Brian Tracy

“Josh Billings once wrote, “It ain’t what a man knows what hurts him. It’s what he knows what ain’t true.”

― Brian Tracy

“Your mental picture of yourself has a powerful effect on your behavior. Visualize yourself as the person you intend to be in the future. Your self-image, the way you see yourself on the inside, largely determines your performance on the outside. All improvement in your outer life begins with improvements in your mental pictures, on the inside.”

― Brian Tracy

“...you cannot eat every tadpole and frog in the pond, but you can eat the biggest and ugliest one, and that will be enough, at least for the time being. ”

― Brian Tracy

“The starting point of great success in your life begins, in the simplest terms, when you discipline yourself to think and talk about only the things you want and refuse to think and talk about anything you don't want.”

― Brian Tracy

“In every company which I have done strategic planning, the number-one value people choose is always integrity. The second values may be quality of products and services, caring about people, excellent customer service, profitability , innovation, entrepreneurship, and others. But integrity always comes first.”

― Brian Tracy


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