“The fact is that your productivity begins to decline after eight or nine hours of work. For this reason, working long hours into the night, although it is sometimes necessary, means that you are usually producing less and less in more and more time. The more tired you become, the worse the quality of your work will be and the more mistakes you will make. At a certain point, you can reach “the wall” and simply be unable to continue, like a battery that is run down.”

Brian Tracy

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

Brian Tracy

“Whatever you believe with feeling becomes your reality.”

Brian Tracy

“Never complain, never explain. Resist the temptation to defend yourself or make excuses.”

Brian Tracy

“Excellence/Perfection is not a destination; it is a continuous journey that never ends.”

Brian Tracy

“Decide upon your major definite purpose in life and then organize all your activities around it.”

Brian Tracy

“The law of Forced Efficiency says that "There is never enough time to do everything, but there is always enough time to do the most important thing.”

Brian Tracy

“The most important success principle of all was stated by Elbert Hubbard, one of the most prolific writers in American history, at the beginning of the twentieth century. He said, ‘Self-discipline is the ability to do what you should do, when you should do it, whether you feel like it or not.”

Brian Tracy

“An average person with average talent, ambition and education can outstrip the most brilliant genius in our society, if that person has clear, focused goals.”

Brian Tracy

“If you don’t spend quality time with your loved ones or do things that are important in your life, someone or something less important will take up your time. 3)”

Brian Tracy

“Act with purpose, courage, confidence, competence and intelligence until these qualities 'lock in' to your subconscious mind.”

Brian Tracy

“Any goal can be achieved if you break it down into enough small parts.”

Brian Tracy

“Your mental picture of yourself has a powerful effect on your behavior. Visualize yourself as the person you intend to be in the future. Your self-image, the way you see yourself on the inside, largely determines your performance on the outside. All improvement in your outer life begins with improvements in your mental pictures, on the inside.”

Brian Tracy

“Rule: Continuous learning is the minimum requirement for success in any field.”

Brian Tracy

“The more you discipline yourself to use your time well, the happier you will feel and the better will be the quality of your life in every area.”

Brian Tracy


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