“The first rule of frog eating is this: If you have to eat two frogs, eat the ugliest one first.”

Brian Tracy

“When in doubt, check if your actions are aligned with your purpose.”

Brian Tracy

“Develop an attitude of gratitude, and give thanks for everything that happens to you, knowing that every step forward is a step toward achieving something bigger and better than your current situation.”

Brian Tracy

“You are what you think you are. Your self-concept determines your performance.”

Brian Tracy

“...you cannot eat every tadpole and frog in the pond, but you can eat the biggest and ugliest one, and that will be enough, at least for the time being. ”

Brian Tracy

“I found that every single successful person I’ve ever spoken to had a turning point and the turning point was where they made a clear, specific, unequivocal decision that they were not going to live like this anymore. Some people make that decision at 15 and some people make it at 50 and most never make it at all.”

Brian Tracy

“Hold yourself responsible for a higher standard than anyone else expects of you. Never excuse yourself. Never pity yourself. Be a hard master to yourself and be lenient to everyone else.” —HENRY WARD BEECHER, NINETEENTH-CENTURY CLERGYMAN”

Brian Tracy

“Know What You Believe What are your values today with regard to your work and your career? Do you believe in the values of integrity, hard work, dependability, creativity, cooperation, initiative, ambition, and getting along well with people? People who live these values in their work are vastly more successful and more highly esteemed than people who do not. What are your values with regard to your family? Do you believe in the importance of unconditional love, continuous encouragement and reinforcement, patience, forgiveness, generosity, warmth, and attentiveness? People who practice these values consistently with the important people in their lives are much happier than people who do not. What are your values with regard to money and financial success? Do you believe in the importance of honesty, industry, thrift, frugality, education, excellent performance, quality, and persistence? People who practice these values are far more successful in their financial lives than those who do not, and they achieve their financial goals far faster as well. What about your health? Do you believe in the importance of self-discipline, self-mastery, and self-control with regard to diet, exercise, and rest? Do you set high standards for health and fitness and then work every day to live up to those standards? People who practice these values live longer, healthier lives than people who do not.”

Brian Tracy

“Your decision to be, have and do something out of ordinary entails facing  difficulties that are out of the ordinary as well. Sometimes your greatest asset is  simply your ability to stay with it longer than anyone else.”

Brian Tracy

“If you can get yourself to read 30 minutes a day, you're going to double your income every year.”

Brian Tracy

“feel their self-worth is pretty high, so that they can achieve; so that they can take on the world—so”

Brian Tracy

“The key to success is to focus our conscious mind on things we desire not things we fear.”

Brian Tracy

“All successful people men and women are big dreamers. They imagine what their future could be, ideal in every respect, and then they work every day toward their distant vision, that goal or purpose.”

Brian Tracy

“The law of correspondence says your outer world is a mirror of your inner world. Your outer world corresponds to your inner world. Your outer world of your relationships—especially with your children and spouse—simply corresponds to how you feel about yourself, how you’re doing”

Brian Tracy

“Whatever you believe, with conviction, becomes your reality.”

Brian Tracy


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