“The essence of a successful business is really quite simple. It is your ability to offer a product or service that people will pay for at a price sufficiently above your costs, ideally three or four or five times your cost, thereby giving you a profit that enables you to buy and to offer more products and services.”

Brian Tracy

“The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary.”

Brian Tracy

“Never talk about the content. Talk about the outcome.”

Brian Tracy

“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”

Brian Tracy

“The potential consequences of any task or activity are the key determinants of how important a task really is to you and to your company.”

Brian Tracy

“Only people can be made to increase in value. Computers and other equipment depreciate and eventually become obsolete.”

Brian Tracy

“Develop an attitude of gratitude, and give thanks for everything that happens to  you, knowing that every step forward is a step toward achieving something  bigger and better than your current situation.”

Brian Tracy

“Move out of Your Comfort Zone”

Brian Tracy

“The great summary statement of all religions, philosophies, metaphysics, psychology, and success is this: You become what you think about most of the time. Your outer world ultimately becomes a reflection of your inner world. Your outer world of experience mirrors back to you what you think about most of the time. Whatever you think about continuously emerges in your reality.”

Brian Tracy

“Changing habits that are no longer consistent with your higher purposes is one of the hardest things you’ll ever do, and one of the most essential to the quality of your life.”

Brian Tracy

“You are not what you think you are, but what you think, you are.”

Brian Tracy

“The great thing in this world is not so much where we stand, as in what direction we are moving.”

Brian Tracy

“The act of taking the first step is what separates the winners from the losers.”

Brian Tracy

“The only real limitation on your abilities is the level of your desires. If you  want it badly enough, there are no limits on what you can achieve.  ”

Brian Tracy

“Are your goals backed by burning desire or are you giving the Universe mixed signals?”

Brian Tracy


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