“The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary.”

― Brian Tracy

“Optimism is the one quality more associated with success and happiness than any other.”

― Brian Tracy

“...you cannot eat every tadpole and frog in the pond, but you can eat the biggest and ugliest one, and that will be enough, at least for the time being. ”

― Brian Tracy

“Say no to anything that is not a high-value use of your time and your life.”

― Brian Tracy

“The first rule of frog eating is this: If you have to eat two frogs, eat the ugliest one first.”

― Brian Tracy

“Any goal can be achieved if you break it down into enough small parts.”

― Brian Tracy

“Never say anything about yourself you do not want to come true”

― Brian Tracy

“You perform at your highest potential only when you are focusing on the most valuable use of your time. This is the key to personal and business success. It is the central issue in personal efficiency and time management. You must always be asking yourself, What is the most valuable use of my time right now? Discipline yourself to work exclusively on the one task that, at any given time, is the answer to this question. Keep yourself on track and focused on your most important responsibilities by asking yourself, over and over, What is the most valuable use of my time right now? How you can apply this law immediately: 1. Remember that you can do only one thing at a time. Stop and think before you begin. Be sure that the task you do is the highest-value use of your time. Remind yourself that anything else you do while your most important task remains undone is a relative waste of time. 2. Be clear about the most valuable work that you do for your organization. Whatever it is, resolve to concentrate on doing that specific task before anything else. Why are you on the payroll? What specific, tangible, measurable results are expected of you? And of all the different results you are capable of achieving, which are the most important to your career at this moment? Whatever the answer, this is where you must focus your energies, and nowhere else.”

― Brian Tracy

“Nobody works better under pressure. They just work faster.”

― Brian Tracy

“Epictetus, a Greek philosopher, once wrote, “Circumstances do not make the man. They merely reveal him to himself.”

― Brian Tracy

“Everyone procrastinates. The difference between high performers and low performers is largely determined by what they choose to procrastinate on.”

― Brian Tracy

“Goals are the fuel in the furnace of achievement. The bigger your goals and the clearer they are, the more excited you become about achieving them. The more you think about your goals, the greater becomes your inner drive and desire to accomplish them.” 

― Brian Tracy

“Josh Billings wrote, “It’s not what a man knows that hurts him; it’s what he knows that isn’t true.”

― Brian Tracy

“If you don't set goals for yourself, you are doomed to achieve the goals of someone else.”

― Brian Tracy

“Invest three percent of your income in yourself (self-development) in order to guarantee your future.”

― Brian Tracy


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