“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

“Never say anything about yourself you don't want to come true”

“All change is from the inner to the outer. All change begins in the self-concept. You must become the person you want to be on the inside before you see the appearance of this person on the outside.”

“Know What You Believe What are your values today with regard to your work and your career? Do you believe in the values of integrity, hard work, dependability, creativity, cooperation, initiative, ambition, and getting along well with people? People who live these values in their work are vastly more successful and more highly esteemed than people who do not. What are your values with regard to your family? Do you believe in the importance of unconditional love, continuous encouragement and reinforcement, patience, forgiveness, generosity, warmth, and attentiveness? People who practice these values consistently with the important people in their lives are much happier than people who do not. What are your values with regard to money and financial success? Do you believe in the importance of honesty, industry, thrift, frugality, education, excellent performance, quality, and persistence? People who practice these values are far more successful in their financial lives than those who do not, and they achieve their financial goals far faster as well. What about your health? Do you believe in the importance of self-discipline, self-mastery, and self-control with regard to diet, exercise, and rest? Do you set high standards for health and fitness and then work every day to live up to those standards? People who practice these values live longer, healthier lives than people who do not.”

“The two most important days in your life are the day you are born and the day you find out why.”

“Josh Billings wrote, “It’s not what a man knows that hurts him; it’s what he knows that isn’t true.”

“Whenever you face crunch time in your life or business, mentally call a time-out in the game and focus on getting all the information you can about the situation before you make a decision or overreact.”

“Always give without remembering and always receive without forgetting.”

“Truthfulness is the main element of character.”

“Just as your car runs more smoothly and requires less energy to go faster and  farther when the wheels are in perfect alignment, you perform better when your  thoughts, feelings, emotions, goals, and values are in balance.”

“When everything is laid out neatly and in sequence, you will feel much more like getting on with the job.”

“Your mental picture of yourself has a powerful effect on your behavior. Visualize yourself as the person you intend to be in the future. Your self-image, the way you see yourself on the inside, largely determines your performance on the outside. All improvement in your outer life begins with improvements in your mental pictures, on the inside.”

“You will regret many things in life, but you will never regret being too kind or too fair.”

“Josh Billings once wrote, “It ain’t what a man knows what hurts him. It’s what he knows what ain’t true.”

“Move out of Your Comfort Zone”