“knowledge will not attract money, unless it is organized, and intelligently directed, through practical plans of action, to the definite end of accumulation of money. Lack of understanding of this fact has been the source of confusion to millions of people who falsely believe that “knowledge is power.” It is nothing of the sort! Knowledge is only potential power. It becomes power only when, and if, it is organized into definite plans of action, and directed to a definite end.”

― Napoleon Hill

“Enthusiasm is a state of mind that inspires and arouses one to put ACTION into the task at hand. It is the most contagious of all emotions and transmits the impetus toward agreement and action to all within reach of your words.”

― Napoleon Hill

“Fix in your mind the exact amount of money you desire. It is not sufficient merely to say "I want plenty of money." Be definite as to the amount. (There is a psychological reason for definiteness which will be described in a subsequent chapter). Second. Determine exactly what you intend to give in return for the money you desire. (There is no such reality as "something for nothing.) Third. Establish a definite date when you intend to possess the money you desire. Fourth. Create a definite plan for carrying out your desire, and begin at once, whether you are ready or not, to put this plan into action. Fifth. Write out a clear, concise statement of the amount of money you intend to acquire, name the time limit for its acquisition, state what you intend to give in return for the money, and describe clearly the plan through which you intend to accumulate it. Sixth. Read your written statement aloud, twice daily, once just before retiring at night, and once after arising in the morning. AS YOUREAD--SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.”

― Napoleon Hill

“Faith is the “eternal elixir” which gives life, power, and action to the impulse of thought!”

― Napoleon Hill

“AUTOSUGGESTION is the agency of control through which an individual may voluntarily feed his subconscious mind on thoughts of a creative nature, or, by neglect, permit thoughts of a destructive nature to find their way into this rich garden of the mind.”

― Napoleon Hill

“Henry Ford, poor and uneducated, dreamed of a horseless carriage, went to work with what tools he possessed, without waiting for opportunity to favor him, and now evidence of his dream belts the entire earth. He has put more wheels into operation than any man who ever lived, because he was not afraid to back his dreams. Thomas Edison dreamed of a lamp that could be operated by electricity, began where he stood to put his dream into action, and despite more than ten thousand failures, he stood by that dream until he made it a physical reality. Practical dreamers DO NOT QUIT! Whelan dreamed of a chain of cigar stores, transformed his dream into action, and now the United Cigar Stores occupy the best corners in America. Lincoln dreamed of freedom for the black slaves, put his dream into action, and barely missed living to see a united North and South translate his dream into reality.”

― Napoleon Hill

“as there is a close relationship between one’s mental attitude and one’s physical environment. The effects of environment so vitally influence those who work in factories, stores and offices, that employers are gradually realizing the importance of creating an environment that inspires and encourages the workers.”

― Napoleon Hill

“The capitalists are the brains of civilization, because they supply the entire fabric of which all education, enlightenment and human progress consists.”

― Napoleon Hill

“A genius is simply one who has taken full possession of his own mind and directed it toward objectives of his own choosing, without permitting outside influences to discourage or mislead him.”

― Napoleon Hill

“I realise the dominating thoughts of my mind will eventually reproduce themselves in outward, physical action and gradually transform themselves into physical reality. Therefore I will concentrate my thoughts for 30 minutes daily upon the task of thinking of the person I intend to become, thereby creating in my mind a clear mental picture of that person.”

― Napoleon Hill

“Analysis of several hundred people who had accu­mulated fortunes well beyond the million dollar mark, disclosed the fact that every one of them had the habit of REACHING DECISIONS PROMPTLY, and of changing these decisions SLOWLY, if, and when they were changed. People who fail to accumulate money, without exception have the habit of reaching decisions, IF AT ALL, very slowly, and of changing these decisions quickly and often.”

― Napoleon Hill

“INDECISION is the seedling of FEAR!”

― Napoleon Hill

“This power is made up of the principles described in this book. In the story of the Declaration of Independence it will not be difficult to detect at least six of these principles: DESIRE, DECISION, FAITH, PERSISTENCE, THE MASTER MIND and ORGANISED PLANNING.

― Napoleon Hill

“What the mind can conceive, it can ACHIEVE!”

― Napoleon Hill

“Yet before another ten years had passed, he was dictator of all Arabia, ruler of Mecca, and the head of a New World religion which was to sweep to the Danube and the Pyrenees before exhausting the impetus he gave it. That impetus was three­fold: the power of words, the efficacy of prayer and man’s kinship with God.”

― Napoleon Hill


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