“The hardest part of any important task is getting started on it in the first place. Once you actually begin work on a valuable task, you seem to be naturally motivated to continue.”
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Brian Tracy
“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”
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Brian Tracy
“The ability to discipline yourself to delay gratification in the short term in order to enjoy greater rewards in the long term, is the indispensable prerequisite for success.”
―
Brian Tracy
“The fact is that your productivity begins to decline after eight or nine hours of work. For this reason, working long hours into the night, although it is sometimes necessary, means that you are usually producing less and less in more and more time. The more tired you become, the worse the quality of your work will be and the more mistakes you will make. At a certain point, you can reach “the wall” and simply be unable to continue, like a battery that is run down.”
―
Brian Tracy
“Everything you do is triggered by an emotion of either desire or fear.”
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Brian Tracy
“You become what you think about most of the time”
―
Brian Tracy
“If there is one thing I know, it is this, rich people are remarkably unremarkable.”
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Brian Tracy
“Anytime you stop striving to get better, you're bound to get worse.
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Brian Tracy
“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”
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Brian Tracy
“Whenever you face crunch time in your life or business, mentally call a time-out in the game and focus on getting all the information you can about the situation before you make a decision or overreact.”
―
Brian Tracy
“The biggest enemies we have to overcome on the road to success are not lack of ability and lack of opportunity but fears of failure and rejection and the doubts that they trigger.”
―
Brian Tracy
“Commit yourself to lifelong learning. The most valuable asset you'll ever have is your mind and what you put into it.”
―
Brian Tracy
“Changing habits that are no longer consistent with your higher purposes is one of the hardest things you’ll ever do, and one of the most essential to the quality of your life.”
―
Brian Tracy