“The essence of a successful business is really quite simple. It is your ability to offer a product or service that people will pay for at a price sufficiently above your costs, ideally three or four or five times your cost, thereby giving you a profit that enables you to buy and to offer more products and services.”

Brian Tracy

“By the yard it's hard, but inch by inch, anything's a cinch A journey of a thousand leagues begins with a single step In addition, to keep your energy levels at their highest, be careful  about what you eat. Start the day with a high protein, low fat and  low carbohydrate breakfast. Eat saladswith fish or chicken at lunch.  Avoid sugar, salt, white flour products or deserts. Avoid soft drinks  and candy bars or pastries. Feed yourself as you would feed a world  class athlete before a competition, because in many respects, that’s  what you are before starting work each day”

Brian Tracy

“What are your three most important business or career goals right now? What are your three most important family or relationship goals right now? What are your three most important financial goals right now? What are your three most important health goals right now? What are your three most important personal and professional development goals right now? What are your three most important social and community goals right now? What are your three biggest problems or concerns in life right now?”

Brian Tracy

“To earn more you must learn more.”

Brian Tracy

“One of the marks of excellent people is that they never compare themselves with others. They only compare themselves with themselves and with their past accomplishments and future potential.”

Brian Tracy

“In 80 percent or more of cases, people have three goals in common: first, a financial and career goal; second, a family or personal relationship goal; and third, a health or a fitness goal. And this is as it should be. These are the three most important areas of life. If you give yourself a grade on a scale of one to ten in each of these three areas, you can immediately identify where you are doing well in life and where you need some improvement.”

Brian Tracy

“No one lives long enough to learn everything they need to learn starting from  scratch. To be successful, we absolutely, positively have to find people who  have already paid the price to learn the things that we need to learn to achieve  our goals.”

Brian Tracy

“The hardest part of any important task is getting started on it in the first place. Once you actually begin work on a valuable task, you seem to be naturally motivated to continue.”

Brian Tracy

“Fear and self-doubt have always been the greatest enemies of human potential.”

Brian Tracy

“Stephen Covey says, “Before you begin scrambling up the ladder of success, make sure that it is leaning against the right building.” Step”

Brian Tracy

“Success equals goals; all else is commentary.  ”

Brian Tracy

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

Brian Tracy

“There are, basically, three kinds of people: the unsuccessful, the temporarily successful, and those who become and remain successful. The difference is character.”

Brian Tracy

“Committing your goals to paper increases the likelihood of your achieving them by one thousand percent.”

Brian Tracy

“You can make excuses or you can make progress. You choose.”

Brian Tracy


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