“The future belongs to the competent. It belongs to those who are very, very good at what they do. It does not belong to the well-meaning.”

― Brian Tracy

“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

― Brian Tracy

“The success you are enjoying today is the result of the price you have paid in the past.”

― Brian Tracy

“try a democratic environment. Ask your child’s opinions, make them feel as though they matter and their feelings are valued. The same time and energy spent on an argument later can be spent listening to their opinions in the first place. When you take your child’s feelings into consideration, when you ask their opinions, it makes them feel important even if they don’t always get their way.”

― Brian Tracy

“You perform as well as you believe yourself capable of performing. You are as effective as you believe yourself to be in whatever you do. You can never be better or different on the outside than you believe yourself to be on the inside.”

― Brian Tracy

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

― Brian Tracy

“The world is full of people who are waiting for someone to come along and motivate them to be the kind of people they wish they could be. The problem is that no one is coming to the rescue. These”

― Brian Tracy

“If you can get yourself to read 30 minutes a day, you're going to double your income every year.”

― Brian Tracy

“When in doubt, check if your actions are aligned with your purpose.”

― Brian Tracy

“Goals are the fuel in the furnace of achievement.”

― Brian Tracy

“If you want to be successful faster, you must double your rate of failure. Success lies on the far side of failure.”

― Brian Tracy

“Commit yourself to lifelong learning. The most valuable asset you'll ever have is your mind and what you put into it.”

― Brian Tracy

“Your decision to be, have and do something out of ordinary entails facing  difficulties that are out of the ordinary as well. Sometimes your greatest asset is  simply your ability to stay with it longer than anyone else.”

― Brian Tracy

“the ability to make yourself do what you should do, when you should do it, whether you feel like it or not.”

― Brian Tracy

“You perform at your highest potential only when you are focusing on the most valuable use of your time. This is the key to personal and business success. It is the central issue in personal efficiency and time management. You must always be asking yourself, What is the most valuable use of my time right now? Discipline yourself to work exclusively on the one task that, at any given time, is the answer to this question. Keep yourself on track and focused on your most important responsibilities by asking yourself, over and over, What is the most valuable use of my time right now? How you can apply this law immediately: 1. Remember that you can do only one thing at a time. Stop and think before you begin. Be sure that the task you do is the highest-value use of your time. Remind yourself that anything else you do while your most important task remains undone is a relative waste of time. 2. Be clear about the most valuable work that you do for your organization. Whatever it is, resolve to concentrate on doing that specific task before anything else. Why are you on the payroll? What specific, tangible, measurable results are expected of you? And of all the different results you are capable of achieving, which are the most important to your career at this moment? Whatever the answer, this is where you must focus your energies, and nowhere else.”

― Brian Tracy


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