“The potential consequences of any task or activity are the key determinants of how important a task really is to you and to your company.”

Brian Tracy

“Everything you do is triggered by an emotion of either desire or fear.”

Brian Tracy

“The two most important days in your life are the day you are born and the day you find out why.”

Brian Tracy

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

Brian Tracy

“Whatever you believe, with conviction, becomes your reality.”

Brian Tracy

“Any goal can be achieved if you break it down into enough small parts.”

Brian Tracy

“The more you seek security, the less of it you have. But the more you seek  opportunity, the more likely it is that you will achieve the security that you  desire.”

Brian Tracy

“No person or situation can make you fed anything-it is only the way you think about a situation that makes you feel the way you do.”

Brian Tracy

“The key to success is to focus our conscious mind on things we desire not things we fear.”

Brian Tracy

“The very act of visualizing yourself performing at your best prior to any event or activity will improve your performance.”

Brian Tracy

“Optimism is the one quality more associated with success and happiness than any other.”

Brian Tracy

“When everything is laid out neatly and in sequence, you will feel much more like getting on with the job.”

Brian Tracy

“Always choose the future over the past. What do we do now?”

Brian Tracy

“Concentrate all your thoughts on the task at hand. The sun’s rays do not burn until brought to a focus.” 

Brian Tracy

“your ability to select your most important task at each moment, and then to get started on that task and to get it done both quickly and well, will probably have more of an impact on your success than any other quality or skill you can develop

Brian Tracy


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