“People invariably seek the fastest and easiest way to get the things they want, right now, with little or no concern for the long-term consequences of their behaviors.”

Brian Tracy

“A goal, however, is something distinctly different from a wish. It is clear, written, and specific. It can be quickly and easily described to another person. You can measure it, and you know when you have achieved it or not.”

Brian Tracy

“The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary.”

Brian Tracy

“You can accomplish virtually anything if you want it badly enough and if you are willing to work long enough and hard enough”

Brian Tracy

“The second rule of frog eating is this: If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.”

Brian Tracy

“The essence of a successful business is really quite simple. It is your ability to offer a product or service that people will pay for at a price sufficiently above your costs, ideally three or four or five times your cost, thereby giving you a profit that enables you to buy and to offer more products and services.”

Brian Tracy

“Never say anything about yourself you do not want to come true”

Brian Tracy

“Leadership is the ability to elicit extraordinary performance from ordinary people.”

Brian Tracy

“Success in life is in direct proportion to what you do after you do what you are expected to do.”

Brian Tracy

“Life is like a combination lock; your job is to find the numbers, in the right orders, so you can have anything you want.”

Brian Tracy

“There is one quality that one must possess to win, and that is definiteness of purpose, the knowledge of what one wants and a burning desire to achieve it.” 

Brian Tracy

“In 80 percent or more of cases, people have three goals in common: first, a financial and career goal; second, a family or personal relationship goal; and third, a health or a fitness goal. And this is as it should be. These are the three most important areas of life. If you give yourself a grade on a scale of one to ten in each of these three areas, you can immediately identify where you are doing well in life and where you need some improvement.”

Brian Tracy

“How shall we live in order to be happy?” Your ability to ask and answer that question correctly for yourself—and then to follow where your answer leads you—will largely determine whether you achieve your own happiness, and how soon.”

Brian Tracy

“Rule: It is the quality of time at work that counts and the quantity of time at home that matters.”

Brian Tracy

“Are your goals backed by burning desire or are you giving the Universe mixed signals?”

Brian Tracy


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