“Risk must be evaluated not by the fear it generates in you or the probability of your success, but by the value of the goal.”

John C. Maxwell

“The best way to become a person that others are drawn to is to develop qualities that we are attracted to in others.

John C. Maxwell

“Ninety percent of all those who fail are not actually defeated. They simply quit.”

John C. Maxwell

“greatest enemy to tomorrow’s success is sometimes today’s success.”

John C. Maxwell

“When an archer misses the mark he turns and looks for the fault within himself. Failure to hit the bull’s-eye is never the fault of the target. To improve your aim, improve yourself.”

John C. Maxwell

“One day when the Raiders were in Oakland, a reporter visited their locker room to talk to Ken Stabler. Stabler really wasn’t known as an intellectual, but he was a good quarterback. This newspaperman read him some English prose: “I would rather be ashes than dust. I would rather that my spark should burn out in a brilliant blaze than that it should be stifled by dry rot. I would rather be a superb meteor, every atom of me in magnificent glow, than a sleepy, impermanent planet. The proper function of man is to live, not to exist. I shall not waste my days in trying to prolong them. I shall use my time.” After reading this to the quarterback, the reporter asked, “What does this mean to you?” Stabler immediately replied, “Throw deep.” Go after it. Go out to win in life.”

John C. Maxwell

“Many people view leadership the same way they view success, hoping to go as far as they can, to climb the ladder, to achieve the highest position possible for their talent. But contrary to conventional thinking, I believe the bottom line in leadership isn't how far we advance ourselves but how far we advance others. That is achieved by serving others and adding value to their lives.”

John C. Maxwell

“Happiness simply cannot be relied upon as a measure of success.”

John C. Maxwell

“Each day is an unrepeatable miracle. Today will never happen again, so we must make it count.”

John C. Maxwell

“The ability to ask the right question is more than half the battle of finding the answer.”

John C. Maxwell

“application phase of the thinking process, land your ideas first with… Yourself: Landing an idea with yourself will give you integrity. People will buy into an idea only after they buy into the leader who communicates it. Before teaching any lesson, I ask myself three questions: “Do I believe it? Do I live it? Do I believe others should live it?” If I can’t answer yes to all three questions, then I haven’t landed it. Key Players: Let’s face it, no idea will fly if the influencers don’t embrace it. After all, they are the people who carry thoughts from idea to implementation. Those Most Affected: Landing thoughts with the people on the firing line will give you great insight. Those closest to changes that occur as a result of a new idea can give you a “reality read.” And that’s important, because sometimes even when you’ve diligently completed the process of creating a thought, shaping it, and stretching it with other good thinkers, you can still miss the mark.”

John C. Maxwell

“Most of us think wonderful things about people, but they never know it. Too many of us tend to be tight-fisted with our praise. It’s of no value if all you do is think it; it becomes valuable when you impart it.”

John C. Maxwell

“The very essence of all power to influence lies in getting the other person to participate.” Influence is an invitation anyone can make to another person.”

John C. Maxwell

“Las personas no quieren ser manejadas. Quieren ser dirigidas. ¿Alguien ha oído de un administrador mundial? De un líder mundial, sí. De un líder educativo, sí. De un líder político, religioso, explorador, comunitario, laboral, empresarial. Sí, ellos dirigen, no administran. La zanahoria siempre logra más que el látigo. Pregúntele a su caballo. Usted puede dirigir su caballo hacia donde hay agua, pero no puede obligarlo a beberla. Si usted quiere manejar a alguien, manéjese a usted mismo. Haga eso bien y estará listo para dejar de manejar y comenzar a dirigir.”

John C. Maxwell

“The Cost and Expectation of Leadership Leviticus 7:33–35 Aaron, like many leaders throughout history, received a divine calling. God chose Aaron and his sons to serve as Israel’s priests and charged them with carrying out rituals and sacrifices on behalf of all Israelites. Scripture gives meticulous detail to their ordination and calling. Their conduct was to be beyond reproach—and God made it crystal clear that failure to uphold His established guidelines would result in death. Numerous accounts in the Book of Leviticus demonstrate the high cost and expectation that goes with a holy calling to leadership positions. As the high priest, Aaron was the only one authorized to enter the Most Holy Place and appear before the very presence of God. The Lord set Aaron apart for his holy work. Despite his high calling, Aaron struggled with his authority and later caved in to the depraved wishes of the people. He failed at a crucial juncture and led Israel in a pagan worship service, an abomination that led to the deaths of many Israelites. Aaron had been set apart for God’s service, but he chose to live and lead otherwise. The failure of a leader usually results in consequences far more grave than the fall of a non-leader. On the day Aaron failed, “about three thousand men of the people fell [died]” (Ex. 32:28). When leaders fail, followers pay the price.”

John C. Maxwell


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