“One of the great ironies of life is that if you give up your life, you gain it. If you help others, you benefit. If you lose yourself, you find yourself.”

John C. Maxwell

“I’ve learned that if you want people to be impressed, you can talk about your successes; but if you want people to identify with you, it’s better to talk about your failures.”

John C. Maxwell

“Managers work with processes—leaders work with people.”

John C. Maxwell

“President Abraham Lincoln said, “I don’t think much of a man who is not wiser today than he was yesterday.”

John C. Maxwell

“If at First You Do Succeed, Try Something Harder”

John C. Maxwell

“Three words are essential to connect with others (1) brevity, (2) levity, and (3) repetition. Let me say that again!”

John C. Maxwell

“Why worry about things you can't control when you can keep yourself busy controlling the things that depend on you?”

John C. Maxwell

“In my first leadership position, I mistakenly thought that being named the leader meant that I was the leader. Back then I defined leading as a noun—as the position I was appointed to—not a verb—as what I was doing. Though I had been hired as the senior pastor, I quickly discovered the real leader of the church was a down-to-earth farmer named Claude, who had been earning his leadership influence through many positive actions over many years. He later explained it to me, saying, “John, all the letters”

John C. Maxwell

“What people remember most is how you make them feel.”

John C. Maxwell

“The larger the group, the simpler the communication needs to be.”

John C. Maxwell

“Secrecy spawns isolation, not success.”

John C. Maxwell

“Good things happen to a team when a player takes the place where he adds the most value. Great things happen when all the players on the team take the role that maximizes their strengths—their talent, skill, and experience.”

John C. Maxwell

“Advice is what we ask for when we already knew the answer but wish we didn't.”

John C. Maxwell

“Johann Wolfgang von Goethe emphasized, “Treat a man as he appears to be and you make him worse. But treat a man as if he already were what he potentially could be, and you make him what he should be.”

John C. Maxwell

“If you are interested in success, it’s easy to set your standards in terms of other people’s accomplishments and then let other people measure you by those standards. But the standards you set for yourself are always more important. They should be higher than the standards anyone else would set for you, because in the end you have to live with yourself, and judge yourself, and feel good about yourself. And the best way to do that is to live up to your highest potential. So set your standards high and keep them high, even if you think no one else is looking. Somebody out there will always notice, even if it’s just you.”

John C. Maxwell


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